Consider your hair type and porosity.
"Product types vary greatly from person to person depending on hair texture and density," says Fagiani. "I usually suggest cream leave-in conditioners and treatments for all of my clients to help keep the hair strong and moisturized." But, generally, you should think about your hair's porosity, which is how easily your hair takes in water. Low-porosity hair struggles to absorb moisture, which is why products tend to sit on top of the hair strand. Meanwhile, high-porosity hair soaks up water like a sponge, so it often requires thicker, denser moisturizing ingredients.
Hill recommends that those with low-porosity hair "look for products with glycerin or pathenol, as these humectants soften the cuticle to allow the bonds to maintain moisture levels to soften the texture." But, if you've got high-porosity hair, look for fatty acids like shea butter. "Cream-based humectants fill and seal the hair fiber to lock in moisture and offer slippage to minimize breakage," Hill adds.
Consider your end style.
The products you'll need to achieve a frizz-free blowout are different from those you'll need for air-dried curls, Pamela Anderson updos, or clean-girl slick buns. If a product's packaging mentions words like heat-activated, it won't be as effective on air-dried styles. Having a variety of anti-frizz product types in your arsenal ensures you're ready for anything.
Start on wash day.
Fagiani says you shouldn't be shy about using products on wet hair because "frizzy wet hair will always become frizzy, dry hair." This is particularly true for curly hair types, as they're the most frizz-prone. Getting your wash day routine on lock is the first and most important step towards fighting frizz.
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